Our Story

About Equine

Welcome to About Equine, the UK’s premier equestrian fashion and horsewear destination. Founded by enthusiasts for enthusiasts, our mission is to provide riders with not just gear but a style that reflects the elegance and tradition of the sport.

Our History
From modest beginnings, we’ve become a cherished destination for riders throughout the UK and beyond.
Elise Marsden
owner
Traditional Equestrian Helmets
Certified Helmet

Our Products

We pride ourselves on our carefully curated selection of products. From classic show coats to innovative riding helmets, each item in our collection is chosen for its quality, functionality, and style. We partner with leading European brands to bring you the best in the market, ensuring you and your horse step out confidently and comfortably.

Our Commitment

At About Equine, we are more than just a retailer—we are part of the equestrian community. We understand riders’ needs and aspirations because we ride, too. We are committed to providing exceptional customer service, knowledgeable support, and a continuously evolving product range that keeps pace with your equestrian journey.

Quality Assured

Everything Equestrian in One Place

Explore categories from rider apparel to horsewear and beyond.

Equinavia Ingrid Women's Equestrian Show Shirt
FOR THE RIDER
Uvex Sportstyle Horse Riding Gloves
FOR THE HORSE
Ovation Deluxe Schoole Low Profile Horse Riding Helmet
FEED, BEDDING, SUPPLEMENTS